Brand Architecture & Personal Branding Studio
the FAB Method
ARCHITECTS
OF AUTHENTIC
PERSONAL
BRANDS
We design founder brands, studios and ecosystems where strategy, visuals, photos and websites finally make sense together.
Discover — We dig into who you are, what you sell, and why people choose you. Deep-dive sessions, questionnaires, external feedback.
Design — We translate clarity into system: positioning, offers, messages, content pillars, and how your brand shows up in the world.
Embody — We make it visual. Two directions, one final identity. Logo, colors, typography, brand guide — everything cohesive.
Amplify — We put the brand to work. Photos, website, templates, launch plan. No more PDF that collects dust.
One method. Four packages. Zero random assets.
Every project follows the same proven process — we just adjust depth and scope to match where you are.
FAB Foundation
Brand Fundamentals Starter
For early-stage founders who want a serious, cohesive brand foundation — not a logo from Fiverr.
From €3,500 → See details
FAB Growth
Brand Growth & Visibility Kit
For established professionals ready to level up with sharper strategy, photos, and templates you can actually use.
From €5,500 → See details
FAB Signature
360° Personal Brand System
For founder brands that need the full stack: strategy, identity, photos, website, launch plan, and 3 months of content support.
From €9,500 → See details
Choose your starting point
Four packages built on the same method. The difference is depth, complexity, and how far we take implementation together.
FAB Enterprise
Brand Ecosystem Architecture
For clinics, studios, and companies with multiple brands, channels, and teams who need a long-term strategic partner.
From €15,000+ → See details
BUILT FOR FOUNDERS WHO WANT SUBSTANCE, NOT TEMPLATES
We're not for everyone. Here's who gets the most out of working with us:
Expert founders & consultants
Coaches, doctors, architects, lawyers, strategists — people who sell their expertise and need a brand that reflects depth, not fluff.
Studios & clinics
Design studios, medical clinics, boutique agencies — businesses built around a strong founder who is the face and the engine.
Content ecosystems & companies
Brands with YouTube channels, podcasts, courses, events, or multiple sub-brands that need clear architecture, not chaos.
Not sure if you fit? That's what the Clarity Call is for. We'll tell you honestly.
We brand people and the worlds they build.
We're The FAB Squad — a brand architecture & personal branding studio in Bucharest.
For the past 10 years, we've helped founders, experts, and teams turn messy identities into clear brand systems. Strategy, visuals, photos, websites, content — all connected, all coherent, all unmistakably you.
We don't do "just a logo." We don't do "quick photos with no brief." We build brands that look good, sell well, and leave people feeling like themselves — not like a template.
Not sure where to start?
Book a 30-minute Clarity Call. We'll ask a few questions, listen to where you are, and tell you honestly if (and how) we can help. No pitch. No pressure. Just clarity.